{"product_id":"hotlove-ur-curls-all-in-one-curl-cream-styler-for-curly-hair-anti-frizz-curl-defining-cream-with-shea-butter-hydrating-leave-in-hair-treatment-to-repair-moisturize-define-style-curls-250ml","title":"HotLove Ur Curls All In One Curl Cream Styler for Curly Hair, Anti Frizz Curl Defining Cream with Shea Butter, Hydrating Leave In Hair Treatment to Repair, Moisturize, Define \u0026 Style Curls, 250mL","description":"\u003cdiv id=\"aplus\" class=\"a-section a-spacing-large bucket\"\u003e \u003chr noshade size=\"1\" class=\"bucketDivider\"\u003e\n                                  \u003cstyle\u003e\n    .aplus-v2 .aplus-content-wrapper {\n        position: relative;\n        overflow: hidden;\n    }\n\n    .aplus-v2 .container-with-background-image {\n        width: 100%;\n        height: 100%;\n        background-repeat: no-repeat;\n        background-size: cover;\n    }\n\u003c\/style\u003e\n  \u003cscript type=\"application\/javascript\"\u003e\n    function logShoppableMetrics(moduleName, showsAddToCart) {\n        if (window.ue \u0026amp;\u0026amp; window.ue.count) {\n            window.ue.count(\"aplus:shoppable:\" + moduleName + \":addToCart\", showsAddToCart ? 1 : 0);\n        }\n    }\n\u003c\/script\u003e\n\n                                                 \u003ch2\u003eProduct description\u003c\/h2\u003e   \u003cdiv lang=\"en_US\"\u003e\n    \u003cdiv class=\"aplus-v2 desktop celwidget\" cel_widget_id=\"aplus\"\u003e\n            \u003cdiv class=\"aplus-content-wrapper\"\u003e\n                            \u003cdiv class=\"celwidget aplus-module premium-module-2-fullbackground-image aplus-premium\" cel_widget_id=\"aplus-premium-module-2-fullbackground-image\"\u003e\n                             \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-2\"\u003e                                   \u003cdiv class=\"a-section a-spacing-none premium-background-wrapper\"\u003e  \u003cdiv class=\"a-section a-spacing-none background-image\"\u003e                                     \u003cimg alt=\"test\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/5cc40013-d238-4244-ab82-d28ad1e5844f.__CR0,0,1464,600_PT0_SX1464_V1___.png\"\u003e  \u003c\/div\u003e   \u003c\/div\u003e \u003cdiv class=\"a-section a-text-center\"\u003e                                   \u003cp class=\"aplus-description aplus-container-3 aplus-p1\"\u003e * This product is part of our 3-Step System. We \u003cspan class=\"a-text-bold\"\u003ehighly recommend using 3-Step System together\u003c\/span\u003e for the best result. \u003c\/p\u003e    \u003c\/div\u003e \u003c\/div\u003e      \u003c\/div\u003e\n\n         \u003cdiv class=\"celwidget aplus-module premium-module-1-image-text aplus-premium\" cel_widget_id=\"aplus-premium-module-1-image-text\"\u003e\n                        \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-1 aplus-container-1\"\u003e \u003cdiv class=\"a-section a-spacing-none aplus-display-table\"\u003e  \u003cdiv class=\"a-section a-spacing-none aplus-module-section aplus-display-table-cell aplus-text-section-left\"\u003e                                                                      \u003ch3 class=\"aplus-h1 aplus-module-1-heading a-text-bold\"\u003e How to Apply: \u003c\/h3\u003e                                      \u003cp class=\"aplus-p2 aplus-module-1-description\"\u003e 1. After Step 1 \u0026amp; 2, rake in 1-3 pumps per section based on hair texture, density, and length. Apply evenly from root to tip and squeeze out extra water if necessary. \u003c\/p\u003e     \u003cp class=\"aplus-p2 aplus-module-1-description\"\u003e 2. If you like, use finger-coiling, scrunching, or other curl-enhancing techniques to encourage definition. Ensure each section is smooth before moving to the next. \u003c\/p\u003e     \u003cp class=\"aplus-p2 aplus-module-1-description\"\u003e 3. Repeat throughout each section. \u003c\/p\u003e     \u003cp class=\"aplus-p2 aplus-module-1-description\"\u003e 4. Air dry or diffuse gently. \u003c\/p\u003e     \u003cp class=\"aplus-p2 aplus-module-1-description\"\u003e \u003cspan class=\"a-text-italic\"\u003e*This styler is water-activated and must be applied to wet, clean hair.\u003c\/span\u003e \u003c\/p\u003e    \u003c\/div\u003e  \u003cdiv class=\"a-section a-spacing-none aplus-module-section aplus-display-table-cell aplus-image-section\"\u003e                                     \u003cimg alt=\"kk\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/73816ddc-7adb-4346-85b4-98fb50fae123.__CR0,0,800,600_PT0_SX800_V1___.png\"\u003e  \u003c\/div\u003e  \u003c\/div\u003e \u003c\/div\u003e     \u003c\/div\u003e\n\n         \u003cdiv class=\"celwidget aplus-module premium-module-2-fullbackground-image aplus-premium\" cel_widget_id=\"aplus-premium-module-2-fullbackground-image\"\u003e\n                             \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-2\"\u003e                                   \u003cdiv class=\"a-section a-spacing-none premium-background-wrapper\"\u003e  \u003cdiv class=\"a-section a-spacing-none background-image\"\u003e                                     \u003cimg alt=\"3 step\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/03823f8f-24fb-4795-b873-bf7a95962d73.__CR0,0,1464,600_PT0_SX1464_V1___.png\"\u003e  \u003c\/div\u003e   \u003c\/div\u003e \u003cdiv class=\"a-section a-text-center\"\u003e                                     \u003c\/div\u003e \u003c\/div\u003e      \u003c\/div\u003e\n\n         \u003cdiv class=\"celwidget aplus-module premium-module-13-carousel aplus-premium\" cel_widget_id=\"aplus-premium-module-13-carousel\"\u003e\n                                                                          \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-13\"\u003e                                     \u003cdiv class=\"a-section a-spacing-none aplus-carousel-container\"\u003e \u003cdiv id=\"premium-aplus-13-carousel-3-id\" data-a-carousel-options='{\"peek_percentage\":0,\"minimum_gutter_width\":0,\"show_partial_next\":false,\"name\":\"premium-aplus-13-carousel-3\"}' aria-label=\"Featured content carousel\" aria-roledescription=\"carousel\" data-a-display-strategy=\"single\" data-a-transition-strategy=\"slideCircular\" role=\"region\" class=\"a-begin a-carousel-container a-carousel-static a-carousel-display-single a-carousel-transition-slideCircular\"\u003e\n\u003cinput autocomplete=\"on\" type=\"hidden\" class=\"a-carousel-firstvisibleitem\"\u003e  \u003cdiv class=\"a-row a-carousel-controls a-carousel-row a-carousel-has-buttons a-carousel-overlay-buttons a-carousel-rounded-buttons\"\u003e\u003cdiv class=\"a-carousel-row-inner\"\u003e\n\u003cdiv class=\"a-carousel-col a-carousel-left\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"a-carousel-col a-carousel-center\"\u003e\u003cdiv class=\"a-carousel-viewport\" aria-roledescription=\"slide\"\u003e\u003col class=\"a-carousel\" role=\"list\"\u003e     \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card aplus-carousel-element\" aria-setsize=\"5\"\u003e \u003cdiv id=\"premium-aplus-13-carousel-3-slide-0\"\u003e\n                                         \u003cdiv class=\"a-section a-spacing-none aplus-card-image\"\u003e                                         \u003cimg alt=\"ss\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/84e6a1b7-be93-4b93-90bd-e5b2d00fda3c.__CR0,0,1464,600_PT0_SX1464_V1___.png\"\u003e    \u003c\/div\u003e   \u003c\/div\u003e\n                            \u003c\/li\u003e      \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card aplus-carousel-element\" aria-setsize=\"5\"\u003e \u003cdiv id=\"premium-aplus-13-carousel-3-slide-1\"\u003e\n                                         \u003cdiv class=\"a-section a-spacing-none aplus-card-image\"\u003e                                         \u003cimg alt=\"dd\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/e6a176a5-3a6c-4f67-978b-3c544fc87714.__CR0,0,1464,600_PT0_SX1464_V1___.png\"\u003e    \u003c\/div\u003e   \u003c\/div\u003e\n                            \u003c\/li\u003e      \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card aplus-carousel-element\" aria-setsize=\"5\"\u003e \u003cdiv id=\"premium-aplus-13-carousel-3-slide-2\"\u003e\n                                         \u003cdiv class=\"a-section a-spacing-none aplus-card-image\"\u003e                                         \u003cimg alt=\"jj\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/a0be4117-6150-4433-a922-e0ef0e625a5a.__CR0,0,1464,600_PT0_SX1464_V1___.png\"\u003e    \u003c\/div\u003e   \u003c\/div\u003e\n                            \u003c\/li\u003e      \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card aplus-carousel-element\" aria-setsize=\"5\"\u003e \u003cdiv id=\"premium-aplus-13-carousel-3-slide-3\"\u003e\n                                         \u003cdiv class=\"a-section a-spacing-none aplus-card-image\"\u003e                                         \u003cimg alt=\"gg\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/112eab4d-410a-42fd-a772-47de5c245bdd.__CR0,0,1464,600_PT0_SX1464_V1___.png\"\u003e    \u003c\/div\u003e   \u003c\/div\u003e\n                            \u003c\/li\u003e      \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card aplus-carousel-element\" aria-setsize=\"5\"\u003e \u003cdiv id=\"premium-aplus-13-carousel-3-slide-4\"\u003e\n                                         \u003cdiv class=\"a-section a-spacing-none aplus-card-image\"\u003e                                         \u003cimg alt=\"dd\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/8f2b80c4-927e-4d8f-93b6-945c251eee1e.__CR0,0,1464,600_PT0_SX1464_V1___.png\"\u003e    \u003c\/div\u003e   \u003c\/div\u003e\n                            \u003c\/li\u003e       \u003c\/ol\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"a-carousel-col a-carousel-right\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e \u003cspan class=\"a-end aok-hidden\"\u003e\u003c\/span\u003e\n\u003c\/div\u003e \u003cdiv class=\"a-section a-spacing-none aplus-pagination-wrapper\"\u003e      \u003cscript\u003e\n\nP.now(\"premium-aplus-13-carousel-3\").execute(\"init-pagination-carousel\", function(init) {\n    if (init) {\n        return;\n    }\n    P.register(\"premium-aplus-13-carousel-3\", function() {\n        return function() {\n            P.when(\"A\", \"jQuery\", \"a-carousel-framework\", \"ready\").execute(\"paginate-carousel\", function (A, $, framework) {\n                const ENTER_KEY_CODE = 13;\n                const ESCAPE_KEY_CODE = 27;\n                const LEFT_ARROW_KEY = 37;\n                const RIGHT_ARROW_KEY = 39;\n                const HOME_KEY = 36;\n                const END_KEY = 35;\n\n                var moduleId = \"3\";\n                var carouselName = \"premium-aplus-13-carousel-3\";\n                var paginationAction = \"aplus-pagination-dot-action-\" + moduleId + \"-\" + carouselName;\n                var paginationGroup = \"#aplus-pagination-group-\" + moduleId + \"-\" + carouselName;\n\n                \/* If the carousel goes to a new page *\/\n                A.on(\"a:carousel:\"+carouselName+\":change:pageNumber\", function (data) {\n                    A.$(paginationGroup+\" .carousel-slider-circle\").removeClass(\"aplus-carousel-active\").attr('aria-selected', 'false').attr('tabindex', -1)\n                                    .eq(data.newValue - 1).addClass(\"aplus-carousel-active\").attr('aria-selected', 'true').attr('tabindex', 0);\n                });\n\n                function syncPaginationDotsWithCarouselPages(numPages) {\n                    const parentElement = document.querySelector(paginationGroup);\n                    if (parentElement \u0026amp;\u0026amp; parentElement.children) {\n                        const children = parentElement.children;\n                        for (let i = 0; i \u0026lt; children.length; i++) {\n                            if (i \u0026gt;= numPages) {\n                                \/\/ If number of dots \u0026gt; num of pages, we should hide other dots\n                                children[i].classList.add('aplus-pagination-dot--display-none');\n                            } else if (children[i].classList.contains('aplus-pagination-dot--display-none')) {\n                                \/\/ Reset display of dots if it was hidden before\n                                children[i].classList.remove('aplus-pagination-dot--display-none');\n                            }\n                        }\n                    }\n                }\n\n                framework.onInit(carouselName, function (carousel) {\n                    try {\n                        var totalPages = carousel.getAttr('totalPages');\n                        syncPaginationDotsWithCarouselPages(totalPages);\n                        \/* Resize event handler to re-calculate the pagination dots count based on orientation *\/\n                        window.addEventListener('resize', function() {\n                            carousel.resize();\n                            totalPages = carousel.getAttr('totalPages');\n                            syncPaginationDotsWithCarouselPages(totalPages);\n                        });\n\n                        A.declarative(paginationAction, 'click keydown', function(event){\n                            var isClick = event.type === 'click';\n                            var isKeydown = event.type === 'keydown';\n                            var isEnter = isKeydown \u0026amp;\u0026amp; event.$event.keyCode === ENTER_KEY_CODE;\n                            var isEsc = isKeydown \u0026amp;\u0026amp; event.$event.keyCode === ESCAPE_KEY_CODE;\n                            var isLeftArrow = isKeydown \u0026amp;\u0026amp; event.$event.keyCode === LEFT_ARROW_KEY;\n                            var isRightArrow = isKeydown \u0026amp;\u0026amp; event.$event.keyCode === RIGHT_ARROW_KEY;\n                            var isHome = isKeydown \u0026amp;\u0026amp; event.$event.keyCode === HOME_KEY;\n                            var isEnd = isKeydown \u0026amp;\u0026amp; event.$event.keyCode === END_KEY;\n\n                            if (isClick || isEnter) {\n                                var data = event.data;\n                                carousel.gotoPage(data.page);\n                            } else if (isEsc) {\n                                event.$target.blur();\n                            } else if (isLeftArrow || isRightArrow || isHome || isEnd) {\n                                event.$event.preventDefault();\n                                const dots = A.$(paginationGroup + \" .carousel-slider-circle\");\n                                const currentIndex = dots.index(event.$target);\n                                let nextIndex;\n\n                                if (isLeftArrow) {\n                                    nextIndex = currentIndex \u0026gt; 0 ? currentIndex - 1 : dots.length - 1;\n                                } else if (isRightArrow) {\n                                    nextIndex = currentIndex \u0026lt; dots.length - 1 ? currentIndex + 1 : 0;\n                                } else if (isHome) {\n                                    nextIndex = 0;\n                                } else if (isEnd) {\n                                    nextIndex = dots.length - 1;\n                                }\n\n                                dots.eq(nextIndex).focus();\n                                carousel.gotoPage(nextIndex + 1);\n                            }\n                        });\n                    } catch (e) {\n                        P.log('Failed to init ' + carouselName + '. Error: ' + e.message, 'FATAL', 'AplusModuleResources');\n                    }\n                });\n            });\n        }\n    });\n});\n\u003c\/script\u003e\n     \u003cdiv class=\"aplus-mantle aplus-module\"\u003e\n        \u003cdiv class=\"aplus-carousel-nav\"\u003e\n            \u003cul id=\"aplus-pagination-group-3-premium-aplus-13-carousel-3\" class=\"aplus-pagination-dots\" aria-label=\"tablist-section\" role=\"tablist\"\u003e\n                  \u003cli class=\"aplus-pagination-dot\"\u003e\n                        \u003cspan class=\"a-declarative carousel-slider-circle aplus-display-inline-block aplus-carousel-active\" aria-selected=\"true\" data-action=\"aplus-pagination-dot-action-3-premium-aplus-13-carousel-3\" data-aplus-pagination-dot-action-3-premium-aplus-13-carousel-3='{\"page\": 1}' aria-label=\"slide-1\" aria-controls=\"premium-aplus-13-carousel-3-slide-0\" tabindex=\"0\" role=\"tab\"\u003e\u003c\/span\u003e\n                    \u003c\/li\u003e\n                  \u003cli class=\"aplus-pagination-dot\"\u003e\n                        \u003cspan class=\"a-declarative carousel-slider-circle aplus-display-inline-block \" aria-selected=\"false\" data-action=\"aplus-pagination-dot-action-3-premium-aplus-13-carousel-3\" data-aplus-pagination-dot-action-3-premium-aplus-13-carousel-3='{\"page\": 2}' aria-label=\"slide-2\" aria-controls=\"premium-aplus-13-carousel-3-slide-1\" tabindex=\"-1\" role=\"tab\"\u003e\u003c\/span\u003e\n                    \u003c\/li\u003e\n                  \u003cli class=\"aplus-pagination-dot\"\u003e\n                        \u003cspan class=\"a-declarative carousel-slider-circle aplus-display-inline-block \" aria-selected=\"false\" data-action=\"aplus-pagination-dot-action-3-premium-aplus-13-carousel-3\" data-aplus-pagination-dot-action-3-premium-aplus-13-carousel-3='{\"page\": 3}' aria-label=\"slide-3\" aria-controls=\"premium-aplus-13-carousel-3-slide-2\" tabindex=\"-1\" role=\"tab\"\u003e\u003c\/span\u003e\n                    \u003c\/li\u003e\n                  \u003cli class=\"aplus-pagination-dot\"\u003e\n                        \u003cspan class=\"a-declarative carousel-slider-circle aplus-display-inline-block \" aria-selected=\"false\" data-action=\"aplus-pagination-dot-action-3-premium-aplus-13-carousel-3\" data-aplus-pagination-dot-action-3-premium-aplus-13-carousel-3='{\"page\": 4}' aria-label=\"slide-4\" aria-controls=\"premium-aplus-13-carousel-3-slide-3\" tabindex=\"-1\" role=\"tab\"\u003e\u003c\/span\u003e\n                    \u003c\/li\u003e\n                  \u003cli class=\"aplus-pagination-dot\"\u003e\n                        \u003cspan class=\"a-declarative carousel-slider-circle aplus-display-inline-block \" aria-selected=\"false\" data-action=\"aplus-pagination-dot-action-3-premium-aplus-13-carousel-3\" data-aplus-pagination-dot-action-3-premium-aplus-13-carousel-3='{\"page\": 5}' aria-label=\"slide-5\" aria-controls=\"premium-aplus-13-carousel-3-slide-4\" tabindex=\"-1\" role=\"tab\"\u003e\u003c\/span\u003e\n                    \u003c\/li\u003e\n                 \u003c\/ul\u003e\n        \u003c\/div\u003e\n    \u003c\/div\u003e\n \u003c\/div\u003e \u003c\/div\u003e \u003cdiv class=\"a-section a-text-center\"\u003e                                  \u003c\/div\u003e \u003c\/div\u003e  \u003c\/div\u003e\n\n         \u003cdiv class=\"celwidget aplus-module premium-module-2-fullbackground-image aplus-premium\" cel_widget_id=\"aplus-premium-module-2-fullbackground-image\"\u003e\n                             \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-2\"\u003e                                   \u003cdiv class=\"a-section a-spacing-none premium-background-wrapper\"\u003e  \u003cdiv class=\"a-section a-spacing-none background-image\"\u003e                                     \u003cimg alt=\"dd\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/940bba90-dee5-4989-b0dd-00ee06583a34.__CR0,0,1464,600_PT0_SX1464_V1___.png\"\u003e  \u003c\/div\u003e   \u003c\/div\u003e \u003cdiv class=\"a-section a-text-center\"\u003e                                  \u003c\/div\u003e \u003c\/div\u003e      \u003c\/div\u003e\n\n         \u003cdiv class=\"celwidget aplus-module premium-module-1-image-text aplus-premium\" cel_widget_id=\"aplus-premium-module-1-image-text\"\u003e\n                        \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-1 aplus-container-1\"\u003e \u003cdiv class=\"a-section a-spacing-none aplus-display-table\"\u003e  \u003cdiv class=\"a-section a-spacing-none aplus-module-section aplus-display-table-cell aplus-image-section\"\u003e                                     \u003cimg alt=\"test\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-brand-media\/6d3b624bc78d35117fb9a3d0752c8e52.w1920.h1920.__CR0,240,1920,1440_PT0_SX800_V1___.png\"\u003e  \u003c\/div\u003e  \u003cdiv class=\"a-section a-spacing-none aplus-module-section aplus-display-table-cell aplus-text-section-right\"\u003e                                                                      \u003ch3 class=\"aplus-h1 aplus-module-1-heading a-text-bold\"\u003e Customized for different curl types. \u003c\/h3\u003e                                         \u003cp class=\"aplus-p2 aplus-module-1-description\"\u003e \u003cspan class=\"a-text-bold\"\u003eLEARN YOUR CURL TYPE\u003c\/span\u003e \u003c\/p\u003e     \u003cp class=\"aplus-p2 aplus-module-1-description\"\u003e Just starting your curl journey or simply need a refresher? Discover your curl type using this chart!* \u003c\/p\u003e        \u003cp class=\"aplus-p2 aplus-module-1-description\"\u003e \u003cspan class=\"a-text-italic\"\u003e*This chart is based on the Andre Walker Hair Typing System. It isn't perfect since other factors can impact your overall hair texture, such as porosity, thickness, density, and sometimes damage.\u003c\/span\u003e \u003c\/p\u003e    \u003c\/div\u003e  \u003c\/div\u003e \u003c\/div\u003e     \u003c\/div\u003e\n\n         \u003cdiv class=\"celwidget aplus-module premium-module-5-comparison-table-scroller aplus-premium\" cel_widget_id=\"aplus-premium-module-5-comparison-table-scroller\"\u003e\n                                                                                                     \u003cdiv class=\"premium-aplus premium-aplus-module-5 aplus-container-3 comparison-table\"\u003e\n                                              \u003ch3 class=\"a-text-center aplus-h1 a-text-bold\"\u003e Choose Your Routine: \u003c\/h3\u003e    \u003cdiv id=\"comparison-table-container-6\" data-comparison-name=\"comparison-table-container-6\" class=\"a-section a-spacing-none table-container loading\"\u003e  \u003cdiv class=\"table-slider scroll-wrapper-bottom\"\u003e\n                \u003ctable class=\"a-bordered a-horizontal-stripes scroll-width\"\u003e  \u003ctr\u003e  \u003ctd class=\"attribute empty\"\u003e\u003c\/td\u003e      \u003cth class=\"aplus-data-column top-header active active-item\"\u003e          \u003cscript type=\"application\/javascript\"\u003e\n                                                            logShoppableMetrics(\"premium-module-5-comparison-table-scroller\", false)\n                                                        \u003c\/script\u003e\n                                                        \u003cdiv class=\"add-to-cart\"\u003e\n                                                            \u003cspan class=\"a-button a-button-base\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/div\u003e\n                                                          \u003c\/th\u003e      \u003cth class=\"aplus-data-column top-header\"\u003e          \u003cscript type=\"application\/javascript\"\u003e\n                                                            logShoppableMetrics(\"premium-module-5-comparison-table-scroller\", false)\n                                                        \u003c\/script\u003e\n                                                        \u003cdiv class=\"add-to-cart\"\u003e\n                                                            \u003cspan class=\"a-button a-button-base\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/div\u003e\n                                                          \u003c\/th\u003e      \u003cth class=\"aplus-data-column top-header\"\u003e                              \u003cform method=\"post\" action=\"\/cart\/add-to-cart\/ref=emc_p_m_5_i_atc_c\"\u003e \u003c!-- sp:csrf --\u003e\u003cinput type=\"hidden\" name=\"anti-csrftoken-a2z\" value=\"hD3i\/vbZpaqHXVjckIGGLfDxngQwHt\/8RwM5Ws\/fNoZLAAAAAGphs7ZlOTU2YjFjYS02MWM0LTQ0YWEtODY2Mi02NmZhY2NlOTVlZDQ=\"\u003e\u003c!-- sp:end-csrf --\u003e\n            \u003cinput type=\"hidden\" name=\"items[0.base][asin]\" value=\"B09YMYDNX8\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][offerListingId]\" value=\"j2DMwLOCCvvk7ScA%2BbyJ36FAIIH4qKwTElAp6o%2F0V60MS4G%2FAzxNNxPg3x5LfuKN%2F6RLpqMhAh8MV0eYtBHebKVWKlBJUgEGzV2mMvA%2Bk6rXUIExN0bhDv3alybggPMGIeJwpUD93Us%2FozKkO8ienwAjKTpVq3kLx%2F9PQ3dPo7DT%2BwXL%2Fe3Fp0CI2c0f3Oey\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][quantity]\" value=\"1\"\u003e \u003cinput type=\"hidden\" name=\"clientName\" value=\"Aplus_BuyableModules_DetailPage\"\u003e     \u003cdiv class=\"add-to-cart\"\u003e\n                        \u003cspan class=\"a-button a-spacing-small a-button-primary a-button-icon\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003ci class=\"a-icon a-icon-cart\"\u003e\u003c\/i\u003e\u003cinput class=\"a-button-input\" type=\"submit\"\u003e\u003cspan class=\"a-button-text\" aria-hidden=\"true\"\u003e Add to Cart \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/div\u003e\n                  \u003c\/form\u003e       \u003cscript type=\"application\/javascript\"\u003e\n        logShoppableMetrics(\"premium-module-5-comparison-table-scroller\", true)\n    \u003c\/script\u003e\n        \u003c\/th\u003e      \u003cth class=\"aplus-data-column top-header\"\u003e                              \u003cform method=\"post\" action=\"\/cart\/add-to-cart\/ref=emc_p_m_5_i_atc_c\"\u003e \u003c!-- sp:csrf --\u003e\u003cinput type=\"hidden\" name=\"anti-csrftoken-a2z\" value=\"hD3i\/vbZpaqHXVjckIGGLfDxngQwHt\/8RwM5Ws\/fNoZLAAAAAGphs7ZlOTU2YjFjYS02MWM0LTQ0YWEtODY2Mi02NmZhY2NlOTVlZDQ=\"\u003e\u003c!-- sp:end-csrf --\u003e\n            \u003cinput type=\"hidden\" name=\"items[0.base][asin]\" value=\"B09YMWHVHD\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][offerListingId]\" value=\"PIli%2BJrUJ%2Bs6WnqE0%2FZ867i6KwBWxcNb9qPZvxFHyEsSmco1tHL1ibq6r8thqB6x48Pjc%2FGaw02J2UkvToMSOgFxps7jx6hc02zo4r6s6KGVggOq%2B6fMjk3rASosoZTu5pj4O4hqGAAaIrtAm61MD5tEXyM%2FQh90%2F3o6OYfXvCQIAuH7IFE6YUzZu%2F%2Ba1Usk\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][quantity]\" value=\"1\"\u003e \u003cinput type=\"hidden\" name=\"clientName\" value=\"Aplus_BuyableModules_DetailPage\"\u003e     \u003cdiv class=\"add-to-cart\"\u003e\n                        \u003cspan class=\"a-button a-spacing-small a-button-primary a-button-icon\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003ci class=\"a-icon a-icon-cart\"\u003e\u003c\/i\u003e\u003cinput class=\"a-button-input\" type=\"submit\"\u003e\u003cspan class=\"a-button-text\" aria-hidden=\"true\"\u003e Add to Cart \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/div\u003e\n                  \u003c\/form\u003e       \u003cscript type=\"application\/javascript\"\u003e\n        logShoppableMetrics(\"premium-module-5-comparison-table-scroller\", true)\n    \u003c\/script\u003e\n        \u003c\/th\u003e      \u003cth class=\"aplus-data-column top-header\"\u003e          \u003cscript type=\"application\/javascript\"\u003e\n                                                            logShoppableMetrics(\"premium-module-5-comparison-table-scroller\", false)\n                                                        \u003c\/script\u003e\n                                                        \u003cdiv class=\"add-to-cart\"\u003e\n                                                            \u003cspan class=\"a-button a-button-base\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/div\u003e\n                                                          \u003c\/th\u003e         \u003c\/tr\u003e   \u003ctr\u003e   \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n                                    \u003cspan class=\"a-text-bold\"\u003e Customer Reviews \u003c\/span\u003e \u003c\/div\u003e\n                            \u003c\/td\u003e      \u003ctd class=\"aplus-data-column active active-item\"\u003e                           \u003cstyle\u003e\n    .aplus-v2 .aplus-review-right-padding {\n        padding-right: 0.1rem;\n    }\n\u003c\/style\u003e\n\n\u003cdiv class=\"\"\u003e\n         \u003cdiv class=\"a-size-base\"\u003e\n                    \u003ci class=\"a-icon a-icon-star-small a-star-small-4 a-spacing-none\"\u003e\u003cspan class=\"a-icon-alt\"\u003e4.2 out of 5 stars\u003c\/span\u003e\u003c\/i\u003e     \u003cspan class=\"a-size-mini a-color-base\"\u003e7,265\u003c\/span\u003e    \u003c\/div\u003e\n                \u003c\/div\u003e \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e                           \u003cstyle\u003e\n    .aplus-v2 .aplus-review-right-padding {\n        padding-right: 0.1rem;\n    }\n\u003c\/style\u003e\n\n\u003cdiv class=\"\"\u003e\n       \n                —     \u003c\/div\u003e \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e                           \u003cstyle\u003e\n    .aplus-v2 .aplus-review-right-padding {\n        padding-right: 0.1rem;\n    }\n\u003c\/style\u003e\n\n\u003cdiv class=\"\"\u003e\n         \u003cdiv class=\"a-size-base\"\u003e\n                    \u003ci class=\"a-icon a-icon-star-small a-star-small-4-5 a-spacing-none\"\u003e\u003cspan class=\"a-icon-alt\"\u003e4.4 out of 5 stars\u003c\/span\u003e\u003c\/i\u003e     \u003cspan class=\"a-size-mini a-color-base\"\u003e3,667\u003c\/span\u003e    \u003c\/div\u003e\n                \u003c\/div\u003e \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e                           \u003cstyle\u003e\n    .aplus-v2 .aplus-review-right-padding {\n        padding-right: 0.1rem;\n    }\n\u003c\/style\u003e\n\n\u003cdiv class=\"\"\u003e\n         \u003cdiv class=\"a-size-base\"\u003e\n                    \u003ci class=\"a-icon a-icon-star-small a-star-small-4-5 a-spacing-none\"\u003e\u003cspan class=\"a-icon-alt\"\u003e4.5 out of 5 stars\u003c\/span\u003e\u003c\/i\u003e     \u003cspan class=\"a-size-mini a-color-base\"\u003e924\u003c\/span\u003e    \u003c\/div\u003e\n                \u003c\/div\u003e \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e                           \u003cstyle\u003e\n    .aplus-v2 .aplus-review-right-padding {\n        padding-right: 0.1rem;\n    }\n\u003c\/style\u003e\n\n\u003cdiv class=\"\"\u003e\n         \u003cdiv class=\"a-size-base\"\u003e\n                    \u003ci class=\"a-icon a-icon-star-small a-star-small-4 a-spacing-none\"\u003e\u003cspan class=\"a-icon-alt\"\u003e4.2 out of 5 stars\u003c\/span\u003e\u003c\/i\u003e     \u003cspan class=\"a-size-mini a-color-base\"\u003e940\u003c\/span\u003e    \u003c\/div\u003e\n                \u003c\/div\u003e \u003c\/td\u003e         \u003c\/tr\u003e   \u003ctr\u003e   \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n                                    \u003cspan class=\"a-text-bold\"\u003e Price \u003c\/span\u003e \u003c\/div\u003e\n                            \u003c\/td\u003e      \u003ctd class=\"aplus-data-column active active-item\"\u003e  \u003cspan class=\"description\"\u003e\n                                                  \n                                                        —    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e  \u003cspan class=\"description\"\u003e\n                                                  \n                                                        —    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e  \u003cspan class=\"description\"\u003e\n                                                        \u003cspan class=\"a-price\" data-a-size=\"medium_plus\" data-a-color=\"base\"\u003e\u003cspan class=\"a-offscreen\"\u003e$24.50\u003c\/span\u003e\u003cspan aria-hidden=\"true\"\u003e\u003cspan class=\"a-price-symbol\"\u003e$\u003c\/span\u003e\u003cspan class=\"a-price-whole\"\u003e24\u003cspan class=\"a-price-decimal\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-price-fraction\"\u003e50\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e     \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e  \u003cspan class=\"description\"\u003e\n                                                        \u003cspan class=\"a-price\" data-a-size=\"medium_plus\" data-a-color=\"base\"\u003e\u003cspan class=\"a-offscreen\"\u003e$27.00\u003c\/span\u003e\u003cspan aria-hidden=\"true\"\u003e\u003cspan class=\"a-price-symbol\"\u003e$\u003c\/span\u003e\u003cspan class=\"a-price-whole\"\u003e27\u003cspan class=\"a-price-decimal\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-price-fraction\"\u003e00\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e     \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e  \u003cspan class=\"description\"\u003e\n                                                        \u003cspan class=\"a-price\" data-a-size=\"medium_plus\" data-a-color=\"base\"\u003e\u003cspan class=\"a-offscreen\"\u003e$58.00\u003c\/span\u003e\u003cspan aria-hidden=\"true\"\u003e\u003cspan class=\"a-price-symbol\"\u003e$\u003c\/span\u003e\u003cspan class=\"a-price-whole\"\u003e58\u003cspan class=\"a-price-decimal\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-price-fraction\"\u003e00\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e     \u003c\/span\u003e\n                                    \u003c\/td\u003e         \u003c\/tr\u003e    \u003ctr\u003e  \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n                                    \u003cspan class=\"a-text-bold\"\u003e Hair Type \u003c\/span\u003e \u003c\/div\u003e\n                            \u003c\/td\u003e      \u003ctd class=\"aplus-data-column active active-item\"\u003e \u003cspan class=\"description\"\u003e\n                                                Wavy, Kinky-Coily, or Curly    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                                Wavy, Kinky-Coily, or Curly    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                                All Curl Types    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                                All Curl Types    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                                Wavy, Kinky-Coily, or Curly    \u003c\/span\u003e\n                                    \u003c\/td\u003e         \u003c\/tr\u003e  \u003ctr\u003e  \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n                                    \u003cspan class=\"a-text-bold\"\u003e Hair Benefit \u003c\/span\u003e \u003c\/div\u003e\n                            \u003c\/td\u003e      \u003ctd class=\"aplus-data-column active active-item\"\u003e \u003cspan class=\"description\"\u003e\n                                                cleanses, conditions, styles    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                                adds volume definition \u0026amp;bounce    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                                adds definition, hold, shine    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                                fights dryness, damage \u0026amp; frizz    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                                cleanses, conditions, styles    \u003c\/span\u003e\n                                    \u003c\/td\u003e         \u003c\/tr\u003e  \u003ctr\u003e  \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n                                    \u003cspan class=\"a-text-bold\"\u003e Key Ingredients \u003c\/span\u003e \u003c\/div\u003e\n                            \u003c\/td\u003e      \u003ctd class=\"aplus-data-column active active-item\"\u003e \u003cspan class=\"description\"\u003e\n                                                Shea Butter, Moringa Oil    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                                Shea, Moringa, Irish Sea Moss    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                                Irish Sea Moss, Açai    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                                Shea, Moringa, Rosemary Oil    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                                Shea Butter, Moringa Oil    \u003c\/span\u003e\n                                    \u003c\/td\u003e         \u003c\/tr\u003e  \u003ctr\u003e  \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n                                    \u003cspan class=\"a-text-bold\"\u003e Hydration: \u003c\/span\u003e \u003c\/div\u003e\n                            \u003c\/td\u003e      \u003ctd class=\"aplus-data-column active active-item\"\u003e \u003cspan class=\"description\"\u003e\n                                             \n                                                           \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                             \n                                                           \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                             \n                                                           \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                             \n                                                           \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                             \n                                                           \u003c\/span\u003e\n                                    \u003c\/td\u003e         \u003c\/tr\u003e  \u003ctr\u003e  \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n                                    \u003cspan class=\"a-text-bold\"\u003e Definition: \u003c\/span\u003e \u003c\/div\u003e\n                            \u003c\/td\u003e      \u003ctd class=\"aplus-data-column active active-item\"\u003e \u003cspan class=\"description\"\u003e\n                                             \n                                                           \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                             \n                                                           \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                             \n                                                           \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                              \n                                                          \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\"\u003e \u003cspan class=\"description\"\u003e\n                                             \n                                                           \u003c\/span\u003e\n                                    \u003c\/td\u003e         \u003c\/tr\u003e  \u003c\/table\u003e \u003c\/div\u003e\n        \u003c\/div\u003e \u003c\/div\u003e\n \u003c\/div\u003e\n\n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e    \u003c\/div\u003e                               \u003cdiv id=\"aplus\" class=\"a-section a-spacing-large bucket\"\u003e \u003chr noshade size=\"1\" class=\"bucketDivider\"\u003e\n                                  \u003cstyle\u003e\n    .aplus-v2 .aplus-content-wrapper {\n        position: relative;\n        overflow: hidden;\n    }\n\n    .aplus-v2 .container-with-background-image {\n        width: 100%;\n        height: 100%;\n        background-repeat: no-repeat;\n        background-size: cover;\n    }\n\u003c\/style\u003e\n  \u003cscript type=\"application\/javascript\"\u003e\n    function logShoppableMetrics(moduleName, showsAddToCart) {\n        if (window.ue \u0026amp;\u0026amp; window.ue.count) {\n            window.ue.count(\"aplus:shoppable:\" + moduleName + \":addToCart\", showsAddToCart ? 1 : 0);\n        }\n    }\n\u003c\/script\u003e\n\n                                               \u003ch2\u003eFrom the brand\u003c\/h2\u003e   \u003cdiv lang=\"en_US\"\u003e\n    \u003cdiv class=\"aplus-v2 desktop celwidget\" cel_widget_id=\"aplus\"\u003e\n            \u003cdiv class=\"aplus-content-wrapper\"\u003e\n                                                        \u003cstyle\u003e\n    .aplus-v2 .apm-brand-story-carousel-container {\n        position: relative;\n    }\n\n    .aplus-v2 .apm-brand-story-carousel-hero-container,\n    .aplus-v2 .apm-brand-story-carousel-hero-container \u0026gt; div {\n        position: absolute;\n        width: 100%;\n    }\n\u003c\/style\u003e\n\n    \u003cstyle\u003e\n        \/*\n          Ensuring the carousel takes only the space it needs.\n          The sizes need to be set again on the absolutely positioned elements so they can take up space.\n        *\/\n        .aplus-v2 .apm-brand-story-carousel-container,\n        .aplus-v2 .apm-brand-story-carousel-hero-container {\n            height: 625px;\n            width: 100%;\n            max-width: 1464px;\n            margin-left: auto;\n            margin-right: auto;\n            overflow: hidden;\n        }\n\n        .aplus-v2 .apm-brand-story-carousel-hero-container,\n        .aplus-v2 .apm-brand-story-carousel-hero-container \u0026gt; div {\n            height: 625px;\n        }\n    \u003c\/style\u003e\n   \u003cstyle\u003e\n        .aplus-v2 .apm-brand-story-carousel.a-carousel-container {\n            padding: 0px;\n        }\n\n        \/*\n          This centers the carousel vertically on top of the hero image container and after the logo area (125px).\n          Margin-top = (heroHeight - cardHeight - logoAreaHeight) \/ 2 + logoAreaHeight\n        *\/\n        .aplus-v2 .apm-brand-story-carousel .a-carousel-row-inner {\n            margin-top: 149px;\n        }\n\n        \/*\n          Cards need to have a width set, otherwise they default to 50px or so.\n          All cards must have the same width. The carousel will resize itself so all cards take the width of the largest card.\n          The left margin is for leaving a space between each card.\n        *\/\n        .aplus-v2 .apm-brand-story-carousel .a-carousel-card {\n            width: 362px;\n            margin-left: 30px !important;\n        }\n\n        \/* styling the navigation buttons so they are taller, flush with the sides, and have a clean white background *\/\n        .aplus-v2 .apm-brand-story-carousel .a-carousel-col.a-carousel-left,\n        .aplus-v2 .apm-brand-story-carousel .a-carousel-col.a-carousel-right {\n            padding: 0px;\n        }\n\n        .aplus-v2 .apm-brand-story-carousel .a-carousel-col.a-carousel-left .a-button-image,\n        .aplus-v2 .apm-brand-story-carousel .a-carousel-col.a-carousel-right .a-button-image {\n            border: none;\n            margin: 0px;\n        }\n\n        .aplus-v2 .apm-brand-story-carousel .a-carousel-col.a-carousel-left .a-button-image .a-button-inner,\n        .aplus-v2 .apm-brand-story-carousel .a-carousel-col.a-carousel-right .a-button-image .a-button-inner {\n            background: #fff;\n            padding: 20px 6px;\n        }\n\n        .aplus-v2 .apm-brand-story-carousel .a-carousel-col.a-carousel-left .a-button-image .a-button-inner {\n            border-radius: 0px 4px 4px 0px;\n        }\n\n        .aplus-v2 .apm-brand-story-carousel .a-carousel-col.a-carousel-right .a-button-image .a-button-inner {\n            border-radius: 4px 0px 0px 4px;\n        }\n    \u003c\/style\u003e\n  \u003cdiv\u003e\n        \u003cdiv class=\"apm-brand-story-carousel-container\"\u003e\n                 \u003cdiv class=\"apm-brand-story-carousel-hero-container\"\u003e\n                             \u003cdiv class=\"celwidget aplus-module brand-story-hero-1-image-logo aplus-brand-story-hero\" cel_widget_id=\"aplus-brand-story-hero-1-image-logo\"\u003e\n             \u003cdiv class=\"apm-brand-story-hero\"\u003e\n    \u003cdiv class=\"apm-brand-story-background-image\"\u003e\n                                              \u003cimg alt=\"\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/036e21d4-adbc-4b03-b14b-bc539cff76fb.__CR0,0,1464,625_PT0_SX1464_V1___.png\"\u003e  \u003c\/div\u003e\n\n     \u003c\/div\u003e\n\u003cdiv style=\"clear:both\"\u003e\u003c\/div\u003e\n   \u003c\/div\u003e\n                     \u003c\/div\u003e\n\n                    \u003cdiv id=\"apm-brand-story-carousel\" data-a-carousel-options='{\"minimum_gutter_width\":10,\"show_partial_next\":true,\"name\":\"brand-story-carousel\",\"single_page_align\":\"left\",\"circular\":false}' aria-label=\"Featured content carousel\" aria-roledescription=\"carousel\" role=\"region\" class=\"a-begin a-carousel-container a-carousel-static a-carousel-display-stretchyGoodness a-carousel-transition-slide apm-brand-story-carousel size-cards a-carousel-container\"\u003e\n\u003cinput autocomplete=\"on\" type=\"hidden\" class=\"a-carousel-firstvisibleitem\"\u003e \u003cdiv class=\"a-row a-carousel-controls a-carousel-row a-carousel-has-buttons\"\u003e\u003cdiv class=\"a-carousel-row-inner\"\u003e\n\u003cdiv class=\"a-carousel-col a-carousel-left\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"a-carousel-col a-carousel-center\"\u003e\u003cdiv class=\"a-carousel-viewport\" aria-roledescription=\"slide\"\u003e\u003col class=\"a-carousel\" role=\"list\"\u003e  \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card apm-brand-story-carousel-card-0\"\u003e   \u003c\/li\u003e      \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card apm-brand-story-carousel-card-1\"\u003e           \u003cdiv class=\"celwidget aplus-module brand-story-card-2-media-asset aplus-brand-story-card\" cel_widget_id=\"aplus-brand-story-card-2-media-asset\"\u003e\n             \u003cdiv class=\"apm-brand-story-card\"\u003e\n    \u003cdiv class=\"apm-brand-story-background-image\"\u003e\n                                              \u003cimg alt=\"\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/668a244e-663b-4218-9510-8f975e015e17.__CR0,0,362,453_PT0_SX362_V1___.png\"\u003e  \u003c\/div\u003e\n\n     \u003cdiv class=\"apm-brand-story-text-bottom\"\u003e\n                                                                                  \u003cp\u003e Curls ≠ complicated. Take the guesswork out of your wash day and enjoy healthy, beautiful hair with our simplified curl routines. \u003c\/p\u003e    \u003c\/div\u003e\n     \u003c\/div\u003e\n\u003cdiv style=\"clear:both\"\u003e\u003c\/div\u003e\n   \u003c\/div\u003e\n \u003c\/li\u003e    \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card apm-brand-story-carousel-card-2\"\u003e           \u003cdiv class=\"celwidget aplus-module brand-story-card-1-four-asin aplus-brand-story-card\" cel_widget_id=\"aplus-brand-story-card-1-four-asin\"\u003e\n                  \u003cdiv class=\"apm-brand-story-card\"\u003e\n    \u003cdiv class=\"apm-brand-story-image-grid\" role=\"list\"\u003e\n         \u003cdiv class=\"apm-brand-story-image-grid-item\" role=\"listitem\"\u003e\n                 \u003c\/div\u003e\n         \u003cdiv class=\"apm-brand-story-image-grid-item\" role=\"listitem\"\u003e\n                 \u003c\/div\u003e\n         \u003cdiv class=\"apm-brand-story-image-grid-item\" role=\"listitem\"\u003e\n                 \u003c\/div\u003e\n         \u003cdiv class=\"apm-brand-story-image-grid-item\" role=\"listitem\"\u003e\n                 \u003c\/div\u003e\n         \u003c\/div\u003e\n\n      \u003cdiv class=\"apm-brand-story-text \"\u003e\n                                                     \u003ch3\u003e Curl Cult Faves \u003c\/h3\u003e      \u003cp class=\"apm-brand-story-stores-link\"\u003e  \u003c\/p\u003e  \u003c\/div\u003e\n     \u003c\/div\u003e\n\u003cdiv style=\"clear:both\"\u003e\u003c\/div\u003e\n   \u003c\/div\u003e\n \u003c\/li\u003e    \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card apm-brand-story-carousel-card-3\"\u003e           \u003cdiv class=\"celwidget aplus-module brand-story-card-2-media-asset aplus-brand-story-card\" cel_widget_id=\"aplus-brand-story-card-2-media-asset\"\u003e\n             \u003cdiv class=\"apm-brand-story-card\"\u003e\n    \u003cdiv class=\"apm-brand-story-background-image\"\u003e\n                                              \u003cimg alt=\"Wear Curls not Products LUS Brands Curly Hair damaged locks  curlsmith not your mothers perfume gel\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/e9e031a0-2312-4322-b13e-76367fb8f17c.__CR0,0,362,453_PT0_SX362_V1___.png\"\u003e  \u003c\/div\u003e\n\n     \u003c\/div\u003e\n\u003cdiv style=\"clear:both\"\u003e\u003c\/div\u003e\n   \u003c\/div\u003e\n \u003c\/li\u003e    \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card apm-brand-story-carousel-card-4\"\u003e           \u003cdiv class=\"celwidget aplus-module brand-story-card-3-about aplus-brand-story-card\" cel_widget_id=\"aplus-brand-story-card-3-about\"\u003e\n             \u003cdiv class=\"apm-brand-story-card\"\u003e\n    \u003cdiv class=\"apm-brand-story-logo-image\"\u003e\n                                              \u003cimg alt=\"\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/042f8c14-a290-43e8-9d8c-2396239ba7b7.__CR0,0,315,145_PT0_SX315_V1___.png\"\u003e  \u003c\/div\u003e\n    \u003cdiv class=\"apm-brand-story-slogan-text\"\u003e\n                                                                              \u003cp\u003e \u003cspan class=\"a-text-bold\"\u003eABOUT US\u003c\/span\u003e \u003c\/p\u003e     \u003cp\u003e Our mission is simple: To encourage you to love and accept yourself for all that you are, and for all that you are not, so your unique beauty can shine through. \u003c\/p\u003e     \u003cp\u003e It's so important we incorporated it right into our company name, LUS = Love Ur Self. \u003c\/p\u003e     \u003cp\u003e So every time you see it on one of your bottles, you're reminded to Love Ur Self... just a little more each day! \u003c\/p\u003e    \u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"clear:both\"\u003e\u003c\/div\u003e\n   \u003c\/div\u003e\n \u003c\/li\u003e    \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card apm-brand-story-carousel-card-5\"\u003e           \u003cdiv class=\"celwidget aplus-module brand-story-card-4-questions aplus-brand-story-card\" cel_widget_id=\"aplus-brand-story-card-4-questions\"\u003e\n            \u003cdiv class=\"apm-brand-story-card\"\u003e\n    \u003cdiv class=\"apm-brand-story-faq\"\u003e\n       \u003cdiv class=\"apm-brand-story-faq-block\"\u003e\n                                                        \u003ch4\u003e Love Ur Curls  \u003c\/h4\u003e                                      \u003cp\u003e We believe in quality over quantity. That’s why our core product line is built around a simple 3-step system: \u003c\/p\u003e        \u003cp\u003e 1. wash, 2. condition, 3. all-in-one styler. \u003c\/p\u003e        \u003cp\u003e In our opinion, if a product really works, you shouldn’t need countless hours and a drawer full of expensive beauty products to look your best! \u003c\/p\u003e    \u003c\/div\u003e\n            \u003cdiv class=\"apm-brand-story-faq-block\"\u003e\n                                                        \u003ch4\u003e Clean, Quality Curl Care \u003c\/h4\u003e                                      \u003cp\u003e We put a lot of LOVE into developing our products. We're all about honesty and transparency, not trendy marketing.  \u003c\/p\u003e        \u003cp\u003e We pick powerful and effective ingredients that actually work, leaving out any of the harmful, nasties often found in beauty products.  \u003c\/p\u003e    \u003c\/div\u003e\n             \u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"clear:both\"\u003e\u003c\/div\u003e\n   \u003c\/div\u003e\n \u003c\/li\u003e    \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card apm-brand-story-carousel-card-6\"\u003e           \u003cdiv class=\"celwidget aplus-module brand-story-card-2-media-asset aplus-brand-story-card\" cel_widget_id=\"aplus-brand-story-card-2-media-asset\"\u003e\n             \u003cdiv class=\"apm-brand-story-card\"\u003e\n    \u003cdiv class=\"apm-brand-story-background-image\"\u003e\n                                              \u003cimg alt=\"froth perfect coiled strands molding cream dry fragile shampoo bundle tousle products smoothing care\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/cd6a2dba-b1e3-40fa-9435-96fefed8b5e8.__CR0,0,362,453_PT0_SX362_V1___.png\"\u003e  \u003c\/div\u003e\n\n     \u003c\/div\u003e\n\u003cdiv style=\"clear:both\"\u003e\u003c\/div\u003e\n   \u003c\/div\u003e\n \u003c\/li\u003e    \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card apm-brand-story-carousel-card-7\"\u003e           \u003cdiv class=\"celwidget aplus-module brand-story-card-2-media-asset aplus-brand-story-card\" cel_widget_id=\"aplus-brand-story-card-2-media-asset\"\u003e\n             \u003cdiv class=\"apm-brand-story-card\"\u003e\n    \u003cdiv class=\"apm-brand-story-background-image\"\u003e\n                                              \u003cimg alt=\"lather optimal textured hair defining balm parched delicate cleanser kit messy essentials anti-frizz\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/2edc62da-95cc-4ec4-b9e7-24d9624b3eca.__CR0,0,362,453_PT0_SX362_V1___.png\"\u003e  \u003c\/div\u003e\n\n     \u003c\/div\u003e\n\u003cdiv style=\"clear:both\"\u003e\u003c\/div\u003e\n   \u003c\/div\u003e\n \u003c\/li\u003e   \u003c\/ol\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"a-carousel-col a-carousel-right\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e \u003cspan class=\"a-end aok-hidden\"\u003e\u003c\/span\u003e\n\u003c\/div\u003e \u003c\/div\u003e\n        \u003cdiv class=\"aplus-brandstory-pagination\"\u003e\n             \u003c\/div\u003e\n    \u003c\/div\u003e\n \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e    \u003c\/div\u003e                               ","brand":"Trend Trinket","offers":[{"title":"Curly","offer_id":54383025750355,"sku":null,"price":16.8,"currency_code":"USD","in_stock":true},{"title":"Kinky-Coily","offer_id":54383025783123,"sku":null,"price":16.8,"currency_code":"USD","in_stock":true},{"title":"Wavy(8.5 fl oz)","offer_id":54383025815891,"sku":null,"price":16.8,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0966\/3047\/3043\/files\/51fuYotStLL._SL1500.jpg?v=1784788772","url":"https:\/\/chrishallett.myshopify.com\/products\/hotlove-ur-curls-all-in-one-curl-cream-styler-for-curly-hair-anti-frizz-curl-defining-cream-with-shea-butter-hydrating-leave-in-hair-treatment-to-repair-moisturize-define-style-curls-250ml","provider":"Trend Trinket","version":"1.0","type":"link"}